We make brands
impossible to ignore.
AD7 Multimedia is the integrated creative, media and production agency built for Ghana's boldest brands — and Africa's next ones. Strategy, big ideas, media muscle and flawless execution, under one roof, on one P&L, with one standard: world-class.
Africa doesn't need louder advertising. It needs braver brands.
The most exciting consumer story in the world is happening right here — a young, mobile-first, culture-exporting continent whose attention is won on the street, on the timeline and on the airwaves all at once. Yet most brands still show up with borrowed ideas and imported playbooks.
AD7 was built to close that gap. We pair deep Ghanaian cultural intelligence with global-standard craft, and we back every idea with real media, real production and real distribution — because our sister companies print the paper, run the newsroom, own the studio and build the billboards.
Work that works
where it matters.
Built like a network.
Moves like a startup.
The Seventh Sense™
Five senses take in the world. A sixth reads the room. The seventh reads the culture — and moves before it does. It's the discipline behind every AD7 engagement: seven connected moves from insight to market impact.
Listen — cultural & market intelligence
Position — strategy & brand architecture
Create — ideas built to travel
and four more moves →
At home in the rooms that run Ghana.
Financial Services
Digital lenders and asset financiers — speed, trust and MoMo-first stories.
Real Estate & Property
Residences, developments and investor experiences from Accra to the diaspora.
Hospitality & Leisure
Hotels, escapes and offers that turn city dwellers into weekend guests.
Education & Publishing
Curriculum-aligned campaigns that put the right books in every home.
Enterprise & B2B Technology
Executive-grade campaigns that reach corporate decision-makers.
Events & Entertainment
Premieres, marquee nights and UHNW experiences, covered end to end.
Media & Broadcast
TVCs, radio and content that hold up on air and on the timeline.
Legal & Professional Services
Firm brands, authored insight engines and credibility built online.
Latest from AD7
Got an ambition?
We've got a seventh sense for those.
Work that works
where it matters.
Selected works across the sectors shaping Ghana — technology, finance, hospitality, property, education and live events. Every project runs the full Seventh Sense, from insight to execution, and every one is measured against a business outcome, not an applause meter.
The next case study on this page could be yours.
Seven disciplines.
One agency. Zero handoffs.
Most brands in our market juggle a strategy shop, a creative boutique, a media buyer, a social team and a printer — and lose the idea somewhere in between. AD7 puts all seven disciplines on one floor, so the thinking that wins the pitch is the same thinking that ships the work.
Three ways to hire us.
The Retainer
A dedicated cross-discipline team on your brand, month in, month out. Always-on creative, media stewardship, quarterly strategy reviews and a single accountable lead. Built for brands playing the long game.
The Campaign
A defined brief, a defined window, a defined outcome. Launches, rebrands, seasonal pushes and product moments — scoped end-to-end from strategy through media and post-campaign reporting.
The Sprint
Two to four weeks of concentrated firepower: a brand audit, a naming exercise, a content system, a media plan. Fast, focused and priced for decision-makers who need answers now.
Not sure which discipline you need? That's our favourite brief.
Five senses take in the world.
The seventh moves it.
The Seventh Sense™ is AD7's proprietary operating system — seven connected moves that take a brand from cultural insight to market impact. It's why the number is in our name, and why our work lands where imported playbooks miss.
Culture moves first.
Brands that feel it coming win.
Ghana's consumers don't wait for brands to catch up — they set the pace on the street, in the market, on the timeline and in the charts. The Seventh Sense is a discipline for staying half a step ahead: reading culture early, deciding fast, and executing with the full weight of an integrated media group.
Insight in. Impact out.
Listen
Cultural and market intelligence: street interviews, trade visits, social listening, newsroom signals from The Independent Ghana. We start where your customer actually lives.
Position
Brand strategy and architecture: naming, positioning, tone of voice and go-to-market. One sharp choice about what your brand stands for — and the discipline to keep it.
Create
Ideas built to travel: campaign platforms, identity systems, design and motion that hold up on a billboard on Spintex Road and a story on a six-inch screen.
Amplify
Media planning and buying across print, radio, digital, social and out-of-home — negotiated with the leverage of a media group that owns inventory of its own.
Activate
Events, experiential and street-level activation, fabricated by Universal Crystal Print and covered by IMG Studios. The moment your brand becomes something people can touch.
Measure
Dashboards, campaign optimisation loops and honest post-mortems. Every cedi is tracked against reach, response and revenue — and the next flight gets smarter.
Grow
The compounding move: retained partnership where learning stacks quarter on quarter, creative assets become brand equity, and marketing stops being a cost line.
Global standards. Ghanaian instincts. Group-level muscle.
We're in the market, not observing it
Our team lives the culture it markets to — the trotro slogans, the radio call-ins, the Friday-night premieres. Insight isn't a research line item; it's our commute.
We own the pipes
Newspaper, newsroom, studios, print and fabrication — the IMG ecosystem means AD7 ideas ship through owned infrastructure at speed and at cost others can't match.
One team answers for the outcome
No finger-pointing between agencies. Strategy, creative, media and production sit in one room and one review — and one team is accountable for the result.
Bring us a brand. We'll bring the seventh sense.
Born in a newsroom.
Built for brands.
AD7 Multimedia is the creative, strategy and marketing agency of Independent Media Group — the pan-African media company behind The Independent Ghana, TIG Digital, IMG Studios and Universal Crystal Print. Founded in Accra in 2017 and rooted here ever since, we're the commercialisation engine of a group whose whole business is making people pay attention.
A media group's answer to a market's problem.
AD Seven Multimedia was founded in 2017 on one conviction: strategy, creativity and production belong under a single roof. What began as a production-led shop grew into a full-service agency by refusing the industry's usual split — the thinkers in one building, the makers in another, and the idea lost somewhere on the road between them.
As part of Independent Media Group, that conviction now has infrastructure behind it: a newsroom's instinct for what people actually care about through The Independent Ghana, broadcast-grade production through IMG Studios, digital reach through TIG Digital, and industrial print through Universal Crystal Print. We serve clients across Ghana and West Africa and orchestrate campaigns across the entire ecosystem.
The name carries the method: seven disciplines, seven moves, one seventh sense for culture. The diagonal in our mark cuts on an angle for a reason — we don't do straight-down-the-middle.
Led from the front.
Evans Mallet
General Manager — AD Seven MultimediaEvans leads AD Seven day to day — setting the agency's direction, leading its most important client relationships and safeguarding the standard of every engagement. He pairs commercial discipline with a producer's eye for craft, and an insistence that great ideas are only ever as good as their execution.
Wisdom Akoto
Creative DirectorWisdom leads the creative output of the agency, translating strategy into ideas that move audiences and build brands. He directs concept development across campaigns, identities and content, and holds the design and copy teams to a single high bar — as comfortable shaping a national campaign as refining a single frame, always in service of the client's business, never art for its own sake.
Alex Appiah
Art DirectorA creative designer with five years across brand, UI/UX, publishing and motion graphics, Alex crafts visuals that communicate clearly and convert. From brand identities to apps, magazines and animation, he designs with purpose — helping brands solve problems, look sharp, speak clearly and stay memorable.
Mawuse
Senior CopywriterMawuse shapes the words behind the work: campaign lines, scripts, brand messaging and platform-ready content. She finds the sharp, human way to say what a brand means, then carries it across radio, digital and film without losing the thread — writing for the ear as much as the eye, a strength behind AD Seven's broadcast and voice-led campaigns.
Blessing Tetteh
Project ManagerBlessing keeps the agency's work on time, on budget and on brief — planning resources across strategy, creative and production, tracking dependencies and removing blockers before they become problems. From multi-channel campaigns to live events, she brings the discipline that lets creative people do their best work.
Tega Enai
Head of Digital & MediaTega leads how AD Seven plans, buys and optimises media across traditional and digital channels. He owns the agency's performance, social and search practice — negotiating placements, managing spend and reporting against real business metrics, so every budget works harder and every channel earns its place.
Abigail Twumwaa Ampofo
PR & Communications LeadAbigail is a multimedia journalist with Independent Media Group, covering politics, governance, business, sports, aviation and social affairs. She produces accurate, balanced and impactful stories that inform, educate and hold institutions accountable — reporting on the issues shaping public discourse, national development and Africa's progress.
Sedudzi Tsegah
Head of ProductionSedudzi leads the studios and technical teams that make ideas tangible — overseeing video, audio, events and AV delivery end-to-end, managing crews, equipment and budgets to broadcast standard. Seven years across live production, commercial production and audio work underpin a calm command of complex shoots.
Andy Gyimah
Multimedia Studio LeadAndy is a Ghanaian creative specialising in videography, photography and editing, with a degree in TV & Film Production from GH Media School. He has led commercial campaigns, digital content and visual media across multiple industries — cinematic, engaging work built on one belief: every frame should tell a story, and every project should leave a lasting impression.
Alexander Asare
AV & Technical ManagerAlexander designs and delivers the technical backbone of AD Seven's events and installations — specifying, integrating and operating audio-visual systems for venues, retail and corporate spaces, and leading the technical crew on live productions. Engineering precision with an eye for experience: the technology disappears, the moment lands.
One group. Five engines. Your unfair advantage.
AD7 Multimedia
Creative, strategy & marketing — the growth engine that orchestrates every other division for clients. You're here.
The Independent Ghana
National newspaper and digital newsroom — credible journalism, special editions and institutional reach.
TIG Digital
Digital publishing network across news, business, youth, diaspora, video and podcasts — audience at scale.
IMG Studios
Commercial-grade video, audio and live production — commercials, shows, podcasts, event coverage and post.
Universal Crystal Print
Industrial print, packaging, signage and fabrication — from brochures to 3D pylons and retail environments.
Meet the team behind the seventh sense.
News, notes &
points of view.
Announcements from the agency, dispatches from the market, and the occasional strong opinion about where brands in Ghana and West Africa should be heading.
Writing about AD7 or IMG?
Do the best work
of your life. Here.
We hire people with a point of view — strategists who argue with data, creatives who sketch on trotro rides, media minds who read the market like a group chat. If Accra's creative future excites you more than anyone else's past, you'll fit right in.
Head of Strategy
Turn research and market insight into the thinking that grounds every AD Seven campaign — brand architecture, audience segmentation and measurable objectives.
Client Services / Account Director
The bridge between clients and the agency's craft — lead key accounts, manage scope, budgets and timelines, and protect both the outcome and the idea.
Performance Marketing Manager
Run the paid campaigns that turn attention into action — search, social and display, tested relentlessly and optimised toward leads, sales and CPA.
Don't see your role? Convince us we need it — info@adsevenmultimedia.com
What you get, beyond a desk.
Real responsibility, fast
Small teams, senior review, no layers of approval between your idea and the client's boardroom.
The whole ecosystem
Shoot in IMG Studios, publish with TIG, fabricate with UCP. Your ideas get infrastructure, not excuses.
Craft development
Structured mentorship, portfolio reviews and exposure to pan-African briefs as the group expands.
If you have an ambition,
we're listening.
Tell us about your brand, your business or the thing keeping your marketing team up at night. We reply within one working day — usually faster.
Brief received. ✓
Thanks — a senior member of the team will come back to you within one working day. If it's urgent, call Evans Mallet on +233 20 300 6412.
Accra, Ghana
Universal Crystal Print Office Building
Mile 7, Achimota — Accra
020 300 6412
info@adsevenmultimedia.com
www.adsevenmultimedia.com
Every format.
One standard.
Film, audio, photography, print and the street — AD7 produces across every medium Ghana actually consumes, through IMG Studios, the TIG network and Universal Crystal Print. A tour of the toolkit.
The screening room.
Showreel slots — final films embed here (YouTube / Vimeo) as campaigns go live.
Made for the airwaves.
The visual library.
Built for the street.
Billboards, pylons, transit, retail environments — headline rotates like the real rotation plan.